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Events
Create or Host an Event
Komen Greater Atlanta Affiliate Special Events and Promotions Guidelines
Donations to Komen Atlanta are extremely important in helping us further our mission to save
lives and end breast cancer forever. Your interest in Komen is greatly appreciated.
The Komen Greater Atlanta Affiliate is accountable to the public for fundraising activities using the
Komen name. Please read through the guidelines below and complete the Special Events form. Once completed,
send the form to Jessica Murdock via fax at 404-459-8781, e-mail
jmurdock@komenatlanta.org or mail to:
Susan G. Komen for the Cure Greater Atlanta Affiliate
4840 Roswell Road
Building D, Suite 100
Atlanta, GA 30342
Once the form is received, it will be considered for approval by the Komen Atlanta Affiliate staff. You will be contacted upon approval.
Guidelines
- The third-party acknowledges and agrees that as the organizer of the event, you are solely responsible for all
operational aspects of the Event including, but not limited to, the safe and lawful conduct of the Event and ensuring
that the Event is conducted in a professional manner befitting the parties' respective outstanding public images.
- Organizers of the event will be solely responsible for all costs and expenses associated with the Event.
- Depending upon the exact nature of the Event, separate insurance may be required and/or Komen should be named
as an additional insured on the other entity's insurance policy.
- The third party must request permission to use Komen's name and/or logo, and completion of the third party
Event Form constitutes such a request. All references to the Foundation in publicity and promotional materials,
on tickets, invitations, etc. should say:
- Susan G. Komen for the Cure Greater Atlanta Affiliate (first reference)
- Komen Greater Atlanta Affiliate (subsequent references)
- The third party agrees to comply with all laws relating to the promotion and conduct of the Event and its
activities. The third-party agrees to file all appropriate registrations, obtain all permits, releases, consents,
licenses and approvals, necessary or desirable for promoting and conducting the Event.
- All promotional material related to an event benefiting the Komen Greater Atlanta Affiliate must be reviewed
and approved by the Affiliate prior to its production, distribution and display. This includes, but is not limited
to, invitations, press releases, newspaper or newsletter articles, etc.
- The Komen Atlanta Affiliate is not able to handle any administrative aspects of a third-party event. While we
are able to provide guidance for an event, we do not have the staff to manage administrative tasks like invitation
distribution, compiling RSVP's, etc.
- Third-parties must inform the Komen Greater Atlanta Affiliate of any effort to recruit financial
underwriters/sponsors in order to ensure that there is no duplication of underwriting efforts.
- Third-party organizers should be prepared to initiate publicity for the event and commit the necessary
funds to do so. All promotional and sales materials advertising the Event must state the exact amount of
all monies that will be donated to the Komen Greater Atlanta Affiliate in clear, unambiguous and readily
identifiable fashion.
- All checks need to be made to the organization that is holding the event. Organizers of third-party
events may not offer underwriters or donors the option of writing their checks to the Komen Greater Atlanta Affiliate for tax purposes.
- Event proceeds must be provided within 60 days after the conclusion of the special event or promotion.
Please only send one check made out to Susan G. Komen for the Cure Greater Atlanta Affiliate. If the donation
is coming from several donors, please provide an excel spreadsheet with donor names, addresses, and amount of
donation. Mail the proceeds, and donor information to:
Susan G. Komen for the Cure Greater Atlanta Affiliate
Attn: Jessica Murdock
4840 Roswell Road
Building D, Suite 100
Atlanta, GA 30342
Submit Application for Third Party Event.
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